Last Updated on 01/02/2023 by Dean
Every Twitch partner or Affiliate receives the exact same sub-split at the start:
- Tier 1: 50/50 split
- Tier 2: 60/40 split
- Tier 3: 70/30
Eligible Twitch partners can renegotiate their tier 1 split to become 70/30.
⚠️ UPDATE: Twitch is removing the 70/30 sub split from ALL creators on Twitch in June of 2023. Until then, creators who currently have a 70/30 sub split will keep it until they reach $100k in earnings. After that, they will continue to receive the 50/50 share that everyone has.
Big streamers who are currently on the higher 70/30 split, will have this reduced to 50/50, starting June 2023, when their agreements are up for renewal.— Dexerto (@Dexerto) September 21, 2022
Until then, they will receive 70/30 on the first $100K earned from subs, with anything more at 50/50.
Just when other streaming platforms are gaining popularity (particularly YouTube), Twitch continues to dig its own grave.
Twitch streamers have been complaining about the meager 50/50 sub split for years and instead of fixing it, Twitch managed to make it a lot worse. This time targeting big-time creators.
In an attempt to steal streamers away from Twitch, alternative platforms such as YouTube and Facebook Gaming have been offering better revenue splits.
YouTube has a 70/30 split right off the bat.
While Facebook Gaming streamers get to keep 100% of the earnings.
That being said, Being a streamer on Twitch has its perks as well.
As we report in our net worth articles, Gifted and Twitch Prime Subs make up nearly 50% of all subscribers the average Twitch streamer has.
This means Twitch streamers can achieve at least 50% more subscribers simply from these two features.
In case you are unaware, viewers with an active Amazon Prime subscription can subscribe to one Twitch streamer for free every month. Doing so is free for the viewer but the streamer still gets to keep the money so that’s pretty neat.
Simply due to Gifted Subs and Amazon Prime Subs, Twitch streamers tend to make more from subscribers than YouTube streamers do even if they have a worse revenue split.
Read also: YouTube vs Twitch for streamers
How to get the 70/30 subscriber split
To get the 70/30 split, Twitch streamers have to maintain 1000 average subscribers for a couple of months as revealed by Harris Heller in his YouTube video. Once you reach that point, you can renegotiate your subscriber split.
So there you have it.
Those are some pretty hefty requirements that only bigger streamers can fulfill.
Of course, these requirements are just based on what Harris Heller told his YouTube audience.
For example, DisguisedToast mentioned in a video that Twitch considers you eligible for a 70/30 split once you reach 10,000 concurrent viewers on Twitch.
So it seems Twitch doesn’t have exact requirements for the revenue split.
How to get the 60/40 subscriber split
Sometimes, Twitch gives out a 60/40 revenue split to smaller streamers who have their account in good standing.
If you have 250-500 average monthly subscribers it’s worth messaging Twitch about a potential revenue increase.
The reason you don’t hear Twitch streamers talk about their revenue splits is that partners are required to sign a non-disclosure agreement that prevents them from doing so.
In the meantime, you can generate additional income through other sources such as:
- Start a Patreon
👉 Continue reading on how to make money on Twitch.
Keep your Twitch account in good standing
Twitch doesn’t give benefits to users who break rules.
Don’t expect to be able to renegotiate your subscriber split if your account has multiple strikes on it.
If you want to get a shot at receiving a higher subscriber split, you will need to keep your account in good standing.
This means you need to be extremely careful and comply with Twitch’s ToS.
One of the biggest mistakes that Twitch streamers make is that they play copyrighted music on stream.
However, this can result in Twitch receiving a DMCA for your stream by the original copyright holder.
Twitch punishes streamers for this.
They even have a three-strike and you’re out system in place.
This is tough, but it is also easily avoided.
You should never play the music that you don’t own the license to.
Like Eminem, Lil Nas X, Rihanna…? That’s fine, but that doesn’t make it okay for you to use their music on your stream without permission.
After all, your stream is a source of revenue.
Yet still, DMCA strikes are the MOST common mistake on Twitch.
Many streamers use copyrighted music thinking they will get away with it but sooner or later they get caught.
Avoid copyrighted music at all costs.
Now I hear you thinking “I can’t play any music on my stream?!”
But this isn’t true.
You can still play royalty-free music on Twitch.
Royalty-free music is music that requires no license on your end, just a credit is enough in most places.
Twitch has made its very own royalty-free app that allows you to use royalty-free music.
And sites like StreamBeats are dedicated to providing streamers with FREE DMCA-free music.
On top of that, some YouTubers allow the use of their music on Twitch with credit.
Make sure you know how to properly credit the original creator though.
And always ask if you aren’t sure music is royalty and copyright-free!
👉 Read more on DMCA-Free Twitch Music